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franchise social marketing

Franchise Social Media Marketing Tips and Tricks

Developing a franchise social media marketing strategy can be tricky. It requires a delicate balance between promoting a unified, consistent voice, and engagement tailored...
learn to produce epic content marketing campaigns

How to Produce Epic Content Marketing

What is content marketing? Does content marketing improve your business? How does one even create epic content marketing? In the complex and ever-changing world of...
The Most Useful Books About Content Marketing Strategies and More

The Most Useful Books About Content Marketing Strategy and More

Disclaimer: This blog post on content marketing books contains affiliate links and any purchases made through such links will result in a small commission...
Google Adwords

What the Google AdWords Rebranding Means to Marketers

Well, it’s official – Google AdWords is now Google Ads. The search engine behemoth announced earlier this summer that it would be rebranding to simplify...
social media marketing books

The 21 Best Social Media Marketing Books Every Strategist Needs to Read

Disclaimer: This blog post on social media marketing books contains affiliate links and any purchases made through such links will result in a small commission...
learn how google reviews drive local seo

How Google Reviews Drive Local SEO Results

Did you know that Google reviews (or reviews in general) increasingly drive local SEO results? We are all aware that search results drive business. In...
the best marketing books of 2018

The 33 Best Marketing Books of 2018

Disclaimer: This blog post contains affiliate links and any purchases made through such links will result in a small commission that helps to keep...

Your Last-Minute Guide to GDPR, Personal Data Protection and Digital Marketing

If you live and breathe digital marketing, then you’ve been hearing and reading quite a lot about a certain four-letter acronym that’s about to...
content marketing works like networking

Content Marketing Works Like Networking

The personal touch. Introductions. Recommendations. Referrals. Prospecting. This is why we network. To build personal connections that help us and allow us to help others...

How the Facebook News Feed Algorithm Updates Have Impacted Brand and Business Pages

The day that every social media manager had been dreading dawned one cold morning in January 2018. That was the day Facebook CEO Mark...